"To become Sales & Marketing Manager in a well reputed Organization who’s decision-making, strategic focus and detailed tactical planning lead to strong sales results. Demonstrated leadership through numerous brand challenges including launches and life cycle planning.”
I am working as Field Sales Manager at Shan Marketing Services of Nestle Pakistan in Islamabad. Here my duties and responsibilities are as follows:
Essential Duties & Responsibilities:
• Flourishing Sales of Nestle Brands ( MilkPak, Fruita Vitals, Nido, Every day,)
• Manage Retail Market Vehicle Movement and proper deliveries on Routes.
• Execution of given Plans, SOP, KPi’S to achieve Primary Secondary Targets.
• Smooth flow of day to day operations.
• Responsible for Plano gram as per Company Policy.
• Inventory management.
• Leading & Monitoring DSR’s, Merchandisers, Pre-sellers.
• Customers issues timely Addressed and Resolved.
• Regular Monitoring of stock aging and take necessary action.
• Responsible for chiller injection in the respective area.
• Develop Strategies to increase Market Share/Share in Shape of Stock.
• To observe Competitors New Schemes and Products and Packages.
• Increase market share and Obtaining 26% Growth.
I have worked as Sales Supervisor at Mondelēz International in Islamabad. Here my duties and responsibilities are as follows:
• Drive sales and distribution for the company products and manage allocated territory and the customer.
• Responsible to deliver sales, distribution and display targets.
• Implement brands, promotion and other plans in the territory.
• Effective coverage of all routes and random checking of retail outlets.
• Monitor distributor loop (inventory management as per terms), Distribution of products and on-job training of distributor’s staff.
• Ensure coolers, POS, merchandise and other company resources are effectively utilized in the territory.
I have worked as Account Development Representative (ADR) at Haidri Beverages Pvt Ltd (Pepsi Cola International Franchise).
Here my duties and responsibilities are as follows:
• Developing Sale of Pepsi Brands (Pepsi, Moutain Dew, 7up, Miranda, Sting, Slice, Aquafina, and all SKU's).
• Execution of given Plans, SOP, KPI's to achieve Primary/Secondary/Quarterly/Annual Target.
• Leading & Monitoring Presellers, DSR's, Merchandisers, DEO.
• Managing 623 major Outlets (GT, MT, LMT, and HORECA) of Rawalpindi.
• Increasing market share up to 60% & attaining 22% Growth OLY
• Area Management through Geographic, Infrastructure, Coverage & Call Frequency Analysis & Potential Estimation.
• Develop key strategies for Increasing sales, train, coach & lead team.
• Lead short, long-term strategies, goal & growth objective.
• Conduct Periodic market surveys, qualitative & quantitative research to Initiates & coordinates development of action plans to penetrate new market.
• Ensure effective spend of trade budget in shape of Exclusivity Fee, Monthly Sampling etc.
• Market intelligence regarding market share, trends, analysis, availability, competition.
• Daily market visit, availability & load-out of all SKU'’s on sales van.
• Distribution Management through SIS, Eaglei to ensure proper execution of sales operation.
• Handling ATL, BTL activities, TOT's, Discount, Sampling, Marketing, Advertising.